The services you can hire from a creative design agency employ immensely talented people. However, the nature of web design and web development services today relies upon people with technical AND artistic skills. And without a clear distinction between the two. In this post, we will explore the following:
● What is the bond between logic and creativity?
● Are there boundaries between the two?
● Should creative people enter logical industries?
● How can a creative design agency help?
● Why is creativity needed in modern web development?
● Is modern data an example of logic and creativity?
The bond between creativity and logic is no longer deniable, as any modern UX UI design agency can attest. This sector alone blends the two. And provides the best data-driven results possible for clients using artwork, photography, and cutting-edge media.
What is the bond between logic and creativity?
It is believed that logic and creativity are closely linked and complement each other significantly. While reasoning is the basis for logic and expression for creativity, both remain spontaneously cognitive and therefore operate almost identically. That is to say that a highly logical individual has the capacity for extreme creativeness and vice versa. Thus, modern web development relies on both equally. For instance, a reputable UX UI design agency will employ talented coders. While at the same time requiring artistic direction throughout a project.
Are there boundaries between the two?
It is a fact that previous leading scientists are up to 25 times more creative than others in their field. So, it stands to reason that anything seems possible when both hemispheres of the human brain can work together in harmonised synchronicity. Leonardo Da Vinci is a prime example of perfect left and right brain conjunction, as are other leading scientists. Pioneers such as Samuel Morse (Morse Code), whose paintings hang in Le Louvré. And renowned ornithologist John James Aubodon, known for his distinctive bird paintings.
Should creative people enter logical industries?
We understand that creatives are rational and intelligent thinkers. However, the reasoning methodology differs somewhat from the accepted logic of the recognised type. Instead, creative logic expands upon the boundaries of established logic and seeks to challenge the status quo. Or what is colloquially known as "thinking outside the box". Thereby, creative talents offer the outside perspective. One all too often inaccessible to left-brained scientific individuals unable to deviate from rigid and repeatable results. Logic industries, therefore, thrive with creativity.
How can a creative design agency indulge the two?
All over the world, innovative digital agency employees build ground-up apps and sites for clients. As such, they are at the merging of creative innovation. For example, some of the leading web design and development services in the UK offer solid facilities, including:
● Web interactivity: any reliable UI and UX project agency focuses on usability. Then scales from there with exciting features across a project with artistic design and code.
● Video production: videos account for more than 80% of online traffic. And production relies on talented artists who also understand the technical aspects of computer editing.
● 3D animation: this requires an understanding of traditional animation fundamentals. And also modelling techniques using CG vertices, artistic texturing and lighting rigs.
● Virtual/augmented reality: cutting-edge technologies like these rely on talented coders. They also rely on those who understand the artistic principles of CAD or photography.
● Image manipulation: image manipulation needs an understanding of the technical and creative principles of photography and digital imaging.
Like video game developers, creative design services for web design and development offer unique benefits. An ever-robust and multidisciplinary approach combines the technical and artistic. These meet clients' needs in terms of customer expectations and shifting trends.
Why is creativity needed in modern web development?
In the early days of web development, only a competent coder was all you would need. Today, web development agencies in the UK and beyond rely on hugely talented individuals. These are either logical, creative or, more intriguingly, both. For example, a creative coder in modern internet design could optimise PHP and HTML. But also organise CSS across an entire website, befitting current design practices. Current practices include white space, earthy tones and brutalist styling, improving SEO scores based on usability while addressing trends.
Is modern data an example of logic and creativity? There is a clear correlation between logic and creativity. Creative design agencies like iCentric are a perfect example. UK web development services providers offer cutting-edge services that require an artistic and technical approach. As such, client projects may also rely on masses of data. Data use is increasing all the time and is highly valuable. But only when you use it creatively. Examples of creative data use include developing imaginative methods of acquisition, accurate and predictive modelling, and innovative processing.
Summary
Contrary to popular belief, creativity and logic aren't separate. In fact, they are inexplicably interlinked, meaning some of the world's most talented people are both. Many web design and development agencies employ such individuals since the industry relies on multiple disciplines that require intelligent, creative types for sectors such as photography, coding, and video production. However, large-scale projects also depend on the creative use of volume data.