About the client

Weetabix Food Company is the second largest branded manufacturer of cereals and cereal bars in the United Kingdom.

Its family of brands includes Weetabix, Alpen, Ready brek, Weetos, Oatibix and Alpen cereal Bars.

The Weetabix brand has been manufactured and sold in the UK since 1932; today it is the UK’s number one selling, most trusted and most recommended cereal and is one of Britain’s most iconic brands.

the iCentric Agency web designers & developers were involved in all aspects of the digital marketing, including the web design and development of websites, creation of email campaigns, search engine optimisation and support services.

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